501 Realty
Establishing rapport with your customers is essential for solidifying successful business transactions. For potential clients to trust you, they must feel as if they know you. As in this example for Realtor Mary Wible, I’ll work with you to ensure that your website copy illustrates what makes you the ideal partner to help your clients reach their objectives.

McHugh Designs, LLC
In this page for Designer/Builder Bobby McHugh, I crafted a biography that provides insight into both the business and the business owner. It aims to create a poetic feel that creates visuals to engage his clients’ own dreams for the future.

Hendren & Malone, Attorneys at Law
90% of customers say their buying decisions are influenced by testimonials. For this law firm, I integrated positive client feedback into brochure text and illustrated how the firm’s expertise is utilized in a time of crisis. In part, I wrote: “When an accident happens to you or your family, it’s hard to know what to do next. There’s a lot you need to learn and the options can seem overwhelming. But you still need to make good decisions. That’s where we come in.”

Cornerstone Retirement Planning, LLC
When writing copy for mailers, I focus on creating a clear and direct call to action. The CRP mailer concluded:  “If you’re not sure what to expect in today’s uncertain market, or you don’t understand exactly what the new stimulus bill recently passed by Congress means to you, mark your calendar for Tuesday, March 17 to attend my free Financial Protection Workshop.”

Here are some additional examples of my work:

Gasoline Stove
“Gasoline Stove is an acoustic four-piece born of the rustic charm of Pittsboro, NC that plays a raggedy authentic brand of countrified roots rock bursting with emotional energy. With dashes of upbeat folk music and smoldering traces of whiskey-soaked bluegrass, their dusty country barroom sound embodies a ferocious thump and twang. With gritty lightning bolt vocals and gorgeous four-part harmonies, their songs are literary bursts of confession and celebration.”

Effectiveness, Inc.
“Solutions range from individual and team-wide surveys and assessments to intensive multi-day leadership development programs and long-term consulting partnerships. Our toolbox of resources is constantly evolving based on a growing body of research and analysis. Our focus is on the importance of trust in the workplace and improving the key factors which contribute to high levels of employee engagement. These include several interconnected elements that assure growth, innovation, customer satisfaction and passionate workers.”

Bovenizer Orthodontics
“A new smile can give you not just a new look but a new outlook on life. Many of Dr. Bo’s patients are adults who know that it’s never too late to improve their greatest feature – their smile. Recent advances in dental technology make amazing transformations possible for everyday people. A healthy and beautiful smile can be your most powerful asset. In the long run, orthodontics is the most inexpensive way to change your appearance and welcome in the next stage of your life. Isn’t it time to unlock your full potential?”

Dine With Us Club
“Dine With Us Club is not only the Triangle’s premier online restaurant directory and dining club, but also a full-service marketing and consulting company focused specifically on the restaurant industry. To the general public we’re “Facebook for foodies,” but restaurants see us as their a-la-carte Marketing Department for hire.”

Crystal Transportation, Inc.
“Our large fleet includes vehicles of all sizes, from cars and station wagons to trucks and buses, so we can always find the right match for any situation. Save money by riding with us rather than purchasing, maintaining and insuring your own vehicles. Our clean, air conditioned vehicles are comfortable and always well maintained. Our friendly drivers are trained for safety and customer service, and pride themselves on being punctual, reliable and professional. They can even wear your company’s uniform to help maintain a consistent image.”

Feeding the Fire
“Their hallmarks are those of truly vibrant musicians – inventiveness, unpredictability and a sense of adventure. At first glance you’ll see swashbuckling prog-rockers, yet bubbling below the surface are catchy melodies and funky grooves, smoldering and sparkling with inspiration and imagination. This is a large sound – big ideas with a big presentation. This is a grasp for the epic. This is four guys making a mess of the soundman’s hopes for a mellow evening. From the fluctuating frenzies to the delicate details, they fuse together the sounds of dynamic rock and progressive rhythms into a singular energy that is fresh and animated.”

Bloomsbury Bistro
“Come join me for dinner at the newly expanded and redecorated Bloomsbury Bistro, where our revolving seasonal menu stretches the boundaries of traditional French cooking with vibrant ethnic flavors and fresh ingredients. For only $50 per couple you’ll enjoy a scrumptious appetizer and exquisite full size entrée of your choice, chosen from almost everything on our contemporary and constantly evolving menu. The crescendo is our dazzling dessert sampler, where four different decadent desserts will be yours to devour.”

Thomas Enterprises, Inc.
“We can assist you with all stages of trade show management. We have worked hard to earn our reputation as the go-to company for unique transportation, trade-show and dunnage management jobs. These projects require specialized skills and knowledge to plan, implement and execute. By using our carefully cultivated network of industry relationships, we help turn your innovative ideas into reality. Let us handle the endless behind-the-scenes details so you can focus on connecting with your customers.”

The Contents Team, LLC
“Pack-out procedures are incredibly important to the restoration process. The Contents Team has developed a unique multi-layered Pack-Out Inventory System to ensure each item is fully documented, tracked and treated with the utmost care and respect. Our experienced team of restoration experts inventories each item according to a strict protocol including videos, digital photographs and detailed lists which allow us to instantly locate any item. This level of constant control gives us an unequaled ability to assure our customers that their possessions are in the greatest of care at all times. Each item is securely packed using new boxes and bubble wrap and carefully transported in our fleet of vehicles to our highly secure and climate-controlled restoration facility.”